Paid Search: Yes or No?

Did you know that 90% of Google’s huge revenue (they just gave all 23,000 of their employees a $1000 bonus AND a 10% raise so they are clearly doing ok) comes from Google Adwords? Clearly plenty of businesses are investing in paid search advertising. When we...

Offline to Online Advertising

Online advertising can be a mystery for small Main Street type of businesses with more of a local focus, but trust me. You need it. Even if you are a single bricks and mortar retail location or a local service business, online advertising can still reach customers in...