Steven Schlagel 5/19/12 Steven Schlagel 5/19/12

Tips for Surveying Customer Perceived Value

This is the third in a series devoted to building business on value and redesigning your business to maximize customer perceived value.

Steven Schlagel 3/16/12 Steven Schlagel 3/16/12

Laying the Foundation for Value, Part 3

This is the third in a series devoted to building business on value and redesigning your business to maximize customer perceived value. Value is not just in the eye of the beholder. It has a feel to it.

Steven Schlagel 12/30/11 Steven Schlagel 12/30/11

Laying the Foundation for Value, Part 2

This is the second in a series devoted to building business on value and redesigning your business to maximize customer perceived value.

Steven Schlagel 12/9/11 Steven Schlagel 12/9/11

Laying the Foundation for Value, Part I

Ever tried to define the value that you offer your customers? A price is the dollar sign on a product, the tag on the item for sale, but that is not the same as value.