Marketing Channels: Doorways to More Customers

Aug 27

The more doorways into your business that you can create the better. Why not make it easy for potential customers to find you? Here is a list of many common marketing channels that you can use. Be creative and discover new ways to connect with your customers!

Online Marketing:

Dedicated Email Lists
Inserts
Advertising
Sponsorship
Joint Ventures
Squeeze Pages
Landing Pages
Banner Ads
Polls
Co-Registration
Word of Mouth
Web 2.0
Blogs
Websites
Bookmarking
Social Networks
Ezine Advertising
Affiliate Marketing
Article Marketing
Videos Marketing
Podcasts
Search Engine Optimization
Link Building
Directories
Content Network
Pay-per-click
RSS/Syndication

Print:

Direct Mail
Door Hangers/Windshield Flyers
Sales Letters
Catalogs
Ads in Catalogs or Newsletters

Newspapers/Magazines:

Free Standing Inserts
Ads
Press Releases
Advertorials
Articles

Radio:

Short Form Ads
Long Form Ads
Infomercials
Sponsorship

Television:

Short Form Ads
Long Form Ads
Infomercials

Telephone:

Teleconferences
Teleclasses
Inbound Sales Calls
Outbound Sales Calls
Cold Calling

Event Marketing:

Seminars
Breakout Sessions
Platform Selling
Sponsorship
Coupons/Bags/Articles

Signs:

Billboards
Exterior Building Signs
Interior Signs

Public Relations:

Paid Press Release
Free Press Release

Referral Marketing:

Networking
Customer Incentives
Word of Mouth

These are just a few of many possible doorways into your business. Can you think of others?Get started today on opening new doorways for your customers and improving the ones you already have! by Steven Schlagel

Steven Schlagel