The Business Buying Process:  Three Methods for Assessing Value

The Business Buying Process: Three Methods for Assessing Value

Accurately determining the value of a business is an important part of the business buying process. Explore the three primary ways that Certified Valuation Analysts use to assess the value of a particular business. Whether you are buying a business or selling a business, an accurate valuation takes all three of these methodologies into account, then uses the one most appropriate for your situation Discover how these different approaches can affect the value and subsequently impact the business buying process.

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Is There Truly a Market for Your Proposed Product or Service?

Is There Truly a Market for Your Proposed Product or Service?

Whether you are buying an existing business or starting a new business, take the time to test market your proposed product or service. Your customer is the one who ultimately decides whether your business succeeds or fails, so be sure that potential customers are willing to part with their hard-earned cash to vote in favor of your product or service. One of the advantages of buying an existing business is knowing that a market already exists, but it would be wise to investigate further so that you fully understand that market.

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